Action Plan and Gantt Chart

The sequence of events for the production of an app are as follows:

1. The idea
2. Making the app, which will require a developer, probably either paying them a development fee or a percentage of the profits (in some cases this is up to 75% of the profits)
3. Submission of the app to the Apple Store or Android Marketplace
4. Promotion and marketing
5. Making money from the app
6. Refining the product and development of new ideas

Below is a Gantt chart for the production of an app



Basic Cash Flow Budget

There are a number of known cash outlays in the production of a mobile app.



Cash Flow Budget
Cash Inflow	First Q	Second Q	Third Q	Fourth Q
Initial Cash Balance/loan	£15,000	£3,128	£2,915	£3,002
Sales of app		£300	£600	£1,200
Advertising revenue				£50
Cash Expenditures
Developer	£10,000
Website	£300
Patent	£250
Office/ equipment	£1,000	£250	£250	£250
Licence	£59
Loan repayment	£263	£263	£263	£263
Running Total	£3,128	£2,915	£3,002	£3,789